I’ve been planning to market my brand outside UK, and my aspirations prompted me to target the world’s most powerful country: The United States. Immersing in a fast-growing and competitive American market needs careful planning. So, I explored the possibilities and gathered information about buying web traffic from USA. This can also help you get started when buying your own American web traffic.
How can I buy web traffic from the USA? You can buy American visitors for your website by:
- Using pay-per-click advertisements on websites or search engines
- Buying a website traffic package that will deliver visitors from your target audience in America
But before I reach out to the American consumers, there are questions I need to consider: How can I get American traffic? Where can I buy it? What products/services are flourishing on the American market? What are the ups and downs of marketing there? If you want to know more about buying web traffic in the USA, read on.
How can I get American traffic?
Technology has made it easier to sell your products and services across borders. You can build a UK-based company and find patrons all over the world!
Your online storefront can reach places and grow your potential clients. And, with the right traffic, you can get the right opportunities in the USA.
So, how can you make Americans flock your website
1. Pay-per-Click Advertisement
With PPC advertising, you pay a fee each time your ad is clicked.
Search Engine Advertisement
The most popular form of PPC advertising is through search engines. You bid for ad placement in search engines so your advertisement might earn a top spot in one of the valuable spaces of the results page. So whenever users look up a specific keyword online, your result is at top of the page.
If you can come up with relevant keywords and PPC campaigns, search engines may charge you less for ad clicks. This allows you to make more profits for your business!
Formerly coined as “Google AdWords”, Google Ads is the single most prominent PPC advertising system. You can create ads that appear on Google’s search engine and its related properties.
Since Google is the most popular search engine, it generates the most clicks to your ads and delivers massive amounts of traffic.
It’s also very easy to target specific groups of people. For example, people who live in a specific state in the USA.
For a more successful PPC campaign, you need to focus on the following factors:
- Using a relevant and refined list of PPC keywords
- Optimizing your landing pages with engaging content and a call-to-action
- Improving your Google’s rating
2. Website Traffic Package
While PPC campaigns are great ways to drive traffic, they may take a lot of time and effort to yield good results.
Buying a website traffic package is the ideal choice if you want to speed up the process and earn those US dollars quickly.
Although buying website traffic does not replace other traditional online marketing schemes, it does give you a solid jumpstart as you enter the USA’s competitive online market:
- Reach your target group of US-based audience
- Engage with more potential clients
- Improve your Alexa ranking
- Decrease your bounce rate
You will see – and enjoy – the results you get from bought web traffic well before a conventional marketing campaign delivers.
When it comes to web traffic providers, Web Traffic Geeks (WTG) is a popular source. They give you real visitors with low bounce rates and traffic that converts.
The many advantages of buying traffic shouldn’t discourage you from building a marketing team or spending on other types of campaigns to target the United States.
Once you buy a traffic campaign from WGT, you can relax.
WTG will take over, set your campaign, and get you real traffic that converts.
It’s that simple.
What industries are flourishing in the USA today?
Before diving into the American market, you need to consider a very important question:
“Will my product or service sell well in the targeted market?”
Whether you wish to start a new business or market your current brand, here are industries that are flourishing in the USA today:
Investing in any of these industries offers positive business prospects.
If your niche falls on the list, then that’s great. You can continue planning your marketing strategy. But if not, this gives you a nice project idea to tap into new sales in a country as influential as the USA.
Creating or expanding your brand in the USA can be risky enough. Because the American market is huge and opportunities are aplenty, many people from across the globe flock to the country to pursue their “American dream”.
Their hopes for greener pastures have become a national narrative. And with a rising number of immigrants and foreign businessmen, the American market is becoming stricter and consumers are becoming more diverse.
This remains a challenge if you wish to establish a brand and stay afloat in such cutthroat economy.
And to a UK-based business owner wishing to target a big and powerful audience like the Americans, boosting your potential for expansion and growth requires twice as much hard work.
And Web Traffic Geek can take that burden off you.
Why should I market in the USA?
A country as influential as the USA is a strong choice to market your brand. But as beneficial as it seems, taking your business across the American border can have some pitfalls too.
So, let’s look at the advantages and disadvantages of the American market so we can make a more informed business decision:
- Expand your market
The overriding reason to expand your market, of course, is to boost your potential for expansion and growth. The more people you can reach, the more chances of finding more customers.
- Have the edge over your competitors
Let’s say you’re selling fashionable clothes. But the shop across the street creates almost the same trendy outfits. Marketing your clothing brand in a fashion-savvy country such as the USA over the internet gives you an edge.
- Create more opportunities to grow your brand
With the global influence of the American sector, finding success in their market can open new opportunities to other countries too.
- Have limited business options
Being the “land of opportunity”, USA continues to offer many business ventures. Unfortunately, not all products and services translate well on a global scale.
If you run a construction company, though this sector is booming in the American market, it may still be impossible to serve a US-based client.
- Have a greater financial risk
Targeting a new market can be costly. You could exhaust your resources before seeing any return on investment.
You need careful planning before venturing into the cutthroat American market. That’s why if you’re planning to buy traffic from the USA, you need to choose wisely.
If you’re ready to grow, buying website traffic can help.
What else can I do to improve my American web traffic?
There are many other options to drive web traffic. I have compiled some of the traditional marketing strategies you can try:
1. Have a fast and responsive website. First impressions last. It is important to make sure your website runs smoothly across all platforms. If your visitors enjoy scrolling through your site, there’s a bigger chance they’ll come back or engage with your products or services.
2. Make use of social media platforms. Share contents through all social channels and actively participate in the community. Explore relevant hashtags and join in the discussions. Respond to comments and inquiries. Consumers love responsive sellers!
3. Improve your keyword research. Search engines rely heavily on relevant keywords, so it’s best to focus on keyword research too. When you optimize your SEO content, it’ll be easier for you to rank higher in search engines.
4. Start a push-notification service. Push-notifications stimulate user engagement at certain touchpoints. It increases conversion and retention rates and encourages inactive users to re-engage with your brand or content. Think of some breaking news, promotional offers, and thoughtful reminders.
5. Do guest posting or interview influential leaders. If you’re willing to ask, you’d be surprised how many big league influencers are willing to have an interview. Name recognition boosts traffic in as much as it improves your online credibility.
These conventional campaigns provide incredible, profitable results. But if you pair it with bought traffic, you see results much faster and you cut other costly and time-consuming marketing plans.
If you buy high-quality, targeted traffic that converts, each visit is worth more than what you pay for it. If, for example, you pay $70 for website traffic that results in $7000 worth of sales, then you’ve made a hefty profit!
WebTrafficGeeks (WTG) has web traffic packages that are optimized for conversions. Browse your web traffic options here.
America offers rich potential for business owners like you. So if you’re thinking about marketing your brand across all 50 states, consider buying website traffic for USA.
I’ve also stumbled upon a research that over 95% of Americans own a smartphone. You might want to read our comprehensive write-up about how to leverage mobile traffic.
Is desktop traffic better than mobile? According to Stone Temple, mobile traffic reached 63% of all traffic in the USA. As visitors are more used to mobile user interfaces, it has become the largest source of traffic.
How much does pay-per-click advertising cost? According to WordStream, the average cost per click in Google Ads is between $1 and $2 on the search network. This can go up to $50 or more per click.